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Utah-based design consultant Salt Lake City and remote

Design Consulting for Websites, Products, and Brands

Senior design help for teams that need an outside perspective before they build, rebuild, or launch.

Companies I’ve Consulted With

Crorzar
Pinterest
HubSpot
Klaviyo
PNC Bank
Mountain West Ranches
GEP
ASUS
Monarch
HoneyBook
F5
Schwab

Roles I’ve Held

  • Art Director
  • Product Designer
  • Creative Director
  • Marketing Manager
  • College Instructor
  • Lead Photographer
About Ben

When it helps

Senior Design Help When the Work Is Close

Maybe the site feels dated, the product is harder to use than it should be, or the brand has drifted.

I’m based in Utah and work with companies in Salt Lake City, across the state, and remotely around the world.

Services

Where I Can Help

Web Design Consulting

Website and landing-page audits focused on user experience, navigation, visual hierarchy, and clear next steps.

UX & Product Design Consulting

Product-flow and interface reviews for ecommerce, SaaS platforms, dashboards, and apps.

Brand Strategy & Visual Systems

Brand strategy and visual systems that keep web, product, marketing, and sales work connected.

Marketing Design Direction

Marketing design for campaigns, landing pages, email, social, signage, and launch assets.

Creative Direction & Design Leadership

Senior review, prioritization, and fractional creative direction when the team needs stronger standards or a second opinion.

Good Fit

Who This Is For

Founders & operators

Companies weighing a focused fix against a larger website or brand rebuild.

Marketing teams

Teams aligning campaign, email, social, and launch design.

Product teams

Teams untangling product flows, interfaces, or design systems.

Agencies & internal teams

Teams that need senior review or fractional creative direction without adding a full-time hire.

Process + outputs

How It Works

The goal isn’t a bigger document. It’s a decision your team can use.

01

Find the real problem

Separate what feels off from what is actually slowing the work down.

02

Prioritize what matters most

Decide what to change now, rebuild later, or leave alone.

03

Turn the plan into action

I can hand off recommendations or stay involved with design and execution.

Deliverables

  • Website and landing page audits
  • UX notes and product-flow recommendations
  • Brand strategy and visual-system cleanup
  • Wireframes, mockups, and page hierarchy
  • Campaign and marketing design direction
  • Fractional creative direction and prioritized action plans

Selected Web, UX, and Brand Work

CodeChangers online learning platform design and brand system
Animation CodeChangers 2020

CodeChangers Online Platform

A STEM education platform redesign combining UI/UX, brand illustration, motion graphics, and gamified curriculum direction to make coding lessons feel clearer, more adventurous, and easier for students to follow.

Sportsman’s Warehouse kiosk screen set
Design Sportsman’s Warehouse 2023

Sportsman’s Warehouse Kiosk Interface

A self-service retail kiosk interface for Sportsman’s Warehouse, designed around outdoor gear browsing, product comparison, touch-screen usability, and clearer in-store customer flows.

Simply Screens digital signage project cover
Design Simply Screens 2024

Simply Screens Digital Signage

A digital signage and animated menu board project spanning restaurant menus, retail screens, product photography, food video, motion graphics, and reusable campaign visuals.

FAQ

Questions About Design Consulting

Quick answers on scope, fit, remote work, and how consulting plugs into an existing team.

01 What is design consulting?

Design consulting gives your team senior outside perspective before a website, product, brand, or campaign moves into production. Depending on the problem, that can mean an audit, clearer priorities, creative direction, or hands-on design.

02 When should a company hire a design consultant?

Bring me in when the work is close but decisions are getting circular: the website feels dated, a product flow is hard to follow, or the brand no longer holds together. I’ll identify the highest-impact fixes and help decide what to change now, rebuild later, or leave alone.

03 Can we start with a website or UX audit?

Yes. An audit is often the easiest place to start when you know something needs work but are not ready to commit to a full redesign. I can review the experience, identify the highest-impact problems, and give your team a prioritized plan.

04 Can you work with our existing designer, developer, or marketing team?

Yes. The consulting can plug into the team you already have. I can review work, clarify direction, shape design systems, prepare notes for developers, or help your team make sharper decisions before they build.

05 How is this different from hiring a design agency?

A design agency is usually built for larger production teams and full-service projects. Design consulting is more focused. You get senior creative direction, a sharper diagnosis, and practical next steps for your website, UX, brand, or marketing design before deciding whether you need a full rebuild, an internal team, an agency, or just a clearer path forward.

06 Do you only advise, or can you also design?

Both. Some projects only need an audit and direction. Others need hands-on design support, page layouts, UX flows, brand cleanup, or creative direction through execution.

07 Do you offer ongoing fractional creative direction?

Yes. I can stay involved as a fractional creative director to review work, guide visual decisions, maintain standards, and help your team decide what to tackle next.

08 Do you work outside Utah?

Yes. Most consulting work happens remotely, and I work with companies around the world. I’m also available for Salt Lake City and other Utah-based projects when local collaboration helps.

Start a Project

Tell Me What Needs Work

Send over what you’re building, what feels stuck, and what you’ve already tried. I’ll help figure out the most useful place to start.

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